The Eva Mendez Collection for NY&CO

Make every entrance count

I wrote this spot to highlight Eva in iconic New York scenes throughout time referencing the vintage look and feel of her modern collection. Every entrance is like a time hop. I played with different filmic effects to reflect different decades. I had so much fun styling these looks for her. It’s always nice when te concept’s integrity remains in tact at the end of the day.  

Creative Partners: Tim Min, Ali Thorell
Director: Joseph Kahn